The History of Longchamp Handbags

2008 marks the 60th year of Longchamp's existence. This traditional French brand has had its fair Longchamp Sac share of stylish advertising and marketing and products. At this time it is famous for the beautiful bags it styles, each in canvas and in leather. But that is certainly not how the firm started. In 1948, Jean Cassegrain inherited his family tobacco store and with his fantastic inventive mind, made the decision to cover the pipes in leather. The leather covered pipes started to take off and become a luxury item that nobody could get anywhere but Cassegrain's retailer. He needed to choose a name for his store and so he settled on Longchamp.



He would stroll by a horse race track in Paris that was named Longchamp, translating to "long field" and he made the decision that can be an Longchamp Pliage excellent name for his new leather organization. Longchamp ultimately expanded to purses, leather goods, and lots of other accessories. Now, in 2008, Philippe Cassegrain (Jean Cassegrain's son) is head of the Longchamp Company. The accessories that Longchamp produces continue to increase. Designs from every collection are simply beautiful with no sign of flashy overdone logos. Longchamp has continued the tradition of designing top rated superior pieces which might be both fashionable and classy.



Le Pliage.Longchamp's most common line would be the Le Pliage collection. There are many causes for its reputation among each teenagers and adults. When the bag may possibly look pricy in comparison to other generic bags available, the selling price point is extremely fair looking at the craftsmanship and allure on the Longchamp brand. It really is great to be in a position to very own a good quality bag that is definitely the two beautiful and practical. The Longchamp Le Pliage collection consists of a canvas surface that makes clean up a breeze. The bag also folds up and snaps closed to an exceptionally convenient tiny traveling dimension when not in use.



Leather accents on the two the handles and leading flap give the products inside the Le Pliage collection a signature and stylish search that has an international appeal. The high quality and fashion in the Le Pliage collection is recognized and loved throughout the world.The Start up Line-LM.The LM line was first launched during Longchamp Pas Cher the early 1970's and made its first look in the Japanese market. The gorgeous bags had been a hit and have been the catalyst for Longchamp's growth by way of all of Asia and many of the planet currently. The authentic LM line had calfskin leather that was silk-screened with the vintage horse and belt criss-cross logo.